emd005: puffery

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SebastianG
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emd005: puffery

Post by SebastianG » Sun Aug 11, 2019 8:23 pm

Puffery is the overexaggerating and embellishment (to the point of misleading and outright lying) in order to keep peoples attention and enchant them into paying to see what's inside.

Example: Puffery is the most important definition in the history of science, and your understanding of it is a mater of life and death.


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